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Archive for June, 2006

Why Green Building Makes Financial Sense—Pacific Security Capital Delivers Keynote Presentation at Land Development Breakthroughs Conference

Thursday, June 29th, 2006

Pacific Security Capital Managing Director, Theddi Wright Chappell, makes a keynote address at the Land Development Breakthroughs Conference on “How Sustainable Developments Make Greater Financial Sense.”Beaverton, OR June 29, 2006 — Pacific Security Capital, a vertically integrated real estate services firm, today announced that Theddi Wright Chappell, Managing Director of its Commercial Real Estate Advisory Services business unit, will be a keynote speaker at the upcoming Land Development Breakthroughs Conference in Chicago, July 10 – 12, 2006.Chappell, who is a LEED certified professional and has years of experience in the sustainable real estate development industry, will deliver a keynote presentation on “How Sustainable Developments Make Greater Financial Sense.””Many people are skeptical about investing in green buildings,” said Theddi Wright Chappell, “it is easy to be deterred by upfront costs without considering the great return on investment down the road.”Sustainable developments should be viewed as attractive investment opportunities because of their minimal upkeep and long term cost savings due to:• Water Conservation• Decreased utility bills• Better air quality• Energy efficiency• Reduced maintenance costs• Extended property lifecyclePacific Security Capital recently joined forces with sustainable development industry expert, Scott Muldavin, to form the Green Building Finance Consortium, which pools together some of the greatest minds in the real estate finance industry. The goal of this consortium is to create evaluation tools and best practices necessary for the investment community to really measure the financial value of sustainable development.”The real estate industry is taking more and more notice when it comes to sustainable development,” said Theddi Wright Chappell, “but investors are naturally looking for a way to prove that there is real value in their investment.”Join Theddi Wright Chappell in Chicago for a discussion on the value of building green.Wednesday, July 1212 – 12.30 pmTrends in Project Finance: How Sustainable Developments Make Greater Financial SenseStephens Convention Center, Chicago, ILPacific Security Capital Principal, Simon Acheson, will also be speaking at the conference during a breakout session on “From Acquisition to Implementation: Valuable Lessons in Project Finance.”Register for the Land Development Breakthroughs conference and download “The Value of Green” written by Theddi Wright Chappell at learn more about Pacific Security Capital’s core areas of expertise in Commercial Real Estate Advisory Services, Capital Markets, Development Services and Investment Sales, please visit or call 1-800-844-6085.About Pacific Security CapitalPacific Security Capital is a vertically integrated real estate services company providing advisory services, asset management, development services, commercial real estate loans, structured finance, landlord/tenant representation, and investment sales. Our mission is to add value to client initiatives at every level of the real estate cycle. PSC is headquartered in Beaverton, Oregon with offices in major markets in North America. More information about the company can be found at

Evolving Solutions Addresses the Value of Storage Virtualization—Answers Industry’s Most Pressing Questions

Thursday, June 29th, 2006

IT Architect Evolving Solutions raises awareness in the IT storage industry about the value of investing in storage virtualization.Minneapolis, MN June 29, 2006 — Evolving Solutions, a data on demand and storage virtualization expert, is taking steps to raise industry awareness of the value of investing in storage virtualization.The concept of storage virtualization has been around for a number of years, but until recently, it has not gained widespread acceptance.”As with many revolutionary ideas, it takes time for companies to become comfortable with the idea of placing another device into the heart of the data path between their storage and their servers,” said Mike Keeler, Storage Architect at Evolving Solutions. “The promises of virtualization are many, but so are the risks.”Implementing an incorrect or inadequate storage virtualization solution would negatively impact a company’s entire data infrastructure. Therefore, the acceptance of virtualization has followed the same path as Storage Area Networks (SAN), which were discussed for years before the industry finally accepted them.Evolving Solutions is taking an active role in raising awareness via its Technical Briefings on Storage Virtualization, which are designed to educate participants in ways that storage virtualization can be used to:• Simplify storage infrastructures• Optimize storage utilization• Build a data on-demand operating environment.”The benefits of storage virtualization by far outweigh the risks,” said Keeler. “The cost benefits of having a single administrator and the capability to control hundreds of terabytes or petabytes of storage capacity, are just too substantial to ignore.”Attend an Evolving Solutions Technical Briefing on Storage Virtualization to hear pressing questions answered. Register at to a free podcast on storage virtualization at Evolving SolutionsEvolving Solutions is an IT storage architect and open systems technology integration firm that provides business solutions for Data On Demand, Storage Consolidation, Server Virtualization, Storage Virtualization, Business Continuity and Disaster Recovery. Evolving Solutions is both a CRN Magazine Fast Growth 100 and a Twin Cities Business Journal Fast 50 company. Evolving Solutions is also an IBM Premier Business Partner with an onsite Business Partner Innovation Center (BPIC).For more information about Evolving Solutions, call 800-294-4362 or visit their website at

What Kind of PR Software Do You Use?

Wednesday, June 28th, 2006

We all love finding software that can help us do our jobs more efficiently. Most PR professionals are no stranger to Bacon’s MediaMap as a resource for gathering information on publications, journalists and upcoming editorial calendars.

What about recording data?
Many of us rely on Excel to record our media lists and correspondance. Others use PR database software to allow data to be accessed, shared and updated from one central point – online.

With so many options on the market with varying services and pricepoints, which PR software do you prefer?

Is there one PR software that stands out from the rest that offers:
– Publication, journalists and editorial calendar information
– Mass email distribution with personalized mail merge
– Automatic logging of pitches sent out and replies received
– Multiple users
– Online hosting and access
– Reasonable annual pricing

What do you recommend?

Project Management Training Firm—Watermark Learning—Explains Why Companies Need Business Process Modeling

Wednesday, June 21st, 2006

Minneapolis, MN, June 21, 2006 — Watermark Learning, a leader in project management, business analysis and business process modeling training, recently spoke about the necessity of Business Process Modeling (BPM) at the PMI Honolulu Chapter’s Professional Development Day.Richard Larson, PMP and Watermark Learning Principal, spoke to members of the PMI Honolulu chapter about how they could most efficiently use Business Process Modeling in their organization.“Watermark Learning is dedicated to providing organizations with the knowledge and skills necessary to effectively manage themselves,” said Richard Larson. “Without these skills, organizations are simply unable to adapt to the rapid changes of the business world.”Watermark Learning believes there are five steps to implementing business process management within an organization:1. Identify2. Define3. Refine4. Implement5. ManageWatermark Learning insists that the secret to successful business process management lies in the development of mechanisms within an organization that enable easy replication of processes as they are developed.“Ad hoc process makes replication extremely difficult,” said Richard Larson. “When a process is not repeatable, it is out of control.”The replication and control mantras touted by business process modeling are helping organizations establish ongoing structured processes that are dedicated to achieving corporate efficiency.For more information on Business Process Modeling training, visit for a Watermark Learning Business Process Modeling training course at Watermark LearningSince 1992, Watermark Learning has been a leader in the project management, business analysis and business requirement analysis industries. Consistently ranked among the top 25 customized training firms by the Business Journal Newspaper, Watermark Learning has also earned the distinction of being a Project Management Institute (PMI®) Global Registered Education Provider and an Outstanding Corporate Partner from PMI Minnesota. Watermark Learning is headquartered in Minneapolis, MN and provides business management courses for clients around the world. More information about the company can be found at

Link Bait from Columbia Business School

Wednesday, June 21st, 2006

If anything is going to draw attention to snubbed Columbia Business School Dean, Glenn Hubbard, it is the rather hillarious music video created by the Dean’s own group of students.

“Every Breath You Take,” made famous by The Police, has been converted into a parody on the recent appointment of Ben Bernanke as Alan Greenspan’s replacement.

In this hysterical parody, Dean Glenn Hubbard, sings about wanting to be appointed Fed Chair and why Ben Bernanke was a bad choice.

Before this video was disseminated across the Internet, I had never heard of Dean Glenn Hubbard. If you ask me, this is a great bit of link bait that raises the profile of a little known Columbia Business School Dean.

View “Every Breath You Take” from Columbia Business School here.

Minco Announces Global Expansion with New Asia Pacific HQ;Responds to Untapped Industry Need for High Quality Critical Components

Tuesday, June 20th, 2006

Minco is expanding its services into a global market, starting with a new office in Singapore, to provide Asia Pacific customers with a higher level of personalized service.Minneapolis, MN, June 20, 2006 – Minco, a leading designer and manufacturer of critical components for critical applications, today announced that it is expanding globally, starting with the opening of an Asia Pacific headquarters in Singapore.Minco, which has been leading the US critical component design industry for 50 years, is now offering its expertise to a larger international market.“Asia Pacific is emerging as a significant market for the medical implants, medical diagnostics and military/aerospace industries,” said Tony Peet, Minco Vice President.  “The Singapore facility is focused on designing and manufacturing components to meet Asia Pacific customer needs.”Minco’s Asia Pacific service coverage will include Singapore, Malaysia, Thailand, Indonesia, Japan, China, Korea and Taiwan. The Singapore facility will house a sales support center, engineering staff, and manufacturing space to provide the immediate customer service, design support and components that are needed in today’s rapid time-to-market OEM design environment.Minco also owns a facility in France that offers sales and engineering support and manufacturing capabilities, as well as a technical support location in Switzerland. The addition of the Singapore facility adds to Minco’s commitment in the global market to better serve its customers.Minco is also delighted to be able to offer its online educational tools to an international market,   via Minco’s E2E “Engineer to Engineer” Community, where engineers from all around the World will be able to discuss key design concerns with each other.To access Minco’s E2E – Engineer-to-Engineer online forum, visit MincoMinco designs, manufactures and markets critical components for critical applications.  The company is unsurpassed in its ability to integrate and assemble flexible Thermofoil Heaters, Flex Circuits, Sensors, and Instruments into a single component for greater efficiency.  Minco helps companies minimize the risk of product failure by providing highly reliable components and expert design services.  

Pacific Security Capital Named Top 100 Fastest Growing Private Company in Portland; Real Estate Services Firm Experiences 125% Revenue Growth

Tuesday, June 20th, 2006

Real Estate Services Firm, Pacific Security Capital, is named 35 in the Portland Business Journal’s Top 100 Fastest Growing Private Companies honor roll.Beaverton, OR, June 20, 2006 – Pacific Security Capital, a vertically integrated real estate services company providing commercial real estate loans, investment sales, advisory and development services, has been named a Top 100 fastest growing private company by the Portland Business Journal.Pacific Security Capital, which has seen its revenue increase by 125% since 2003, was listed 35 in the Portland Business Journal’s annual honor roll.“Pacific Security Capital attributes its ongoing success to the high caliber of its employees,” said Louis Swart, President of Pacific Security Capital.  “Without the hard work and loyalty demonstrated by our team, Pacific Security Capital would not be where it is today.”Pacific Security Capital is committed to hiring individuals that support the high-achieving culture encouraged by the company. Pacific Security Capital recognizes that its employees provide an important competitive advantage that can be effectively leveraged to generate creativity, momentum and client loyalty; and to design best practices, overcome obstacles and cultivate company growth.Along with a 125% revenue increase since 2003, Pacific Security Capital has also added 36 new members to its team. In 2006 alone, Pacific Security Capital has named Louis Swart as its new President and Dan Ferris as COO.“It’s amazing to see all that Pacific Security Capital has achieved since its inception in 1989,” said Louis Swart, President of Pacific Security Capital.  “I am looking forward to leading the company to the next level.”To learn more about Pacific Security Capital’s core areas of expertise in Commercial Real Estate Advisory Services, Capital Markets, Development Services and Investment Sales, please visit or call 1-800-844-6085.About Pacific Security CapitalPacific Security Capital is a vertically integrated real estate services company providing advisory services, asset management, development services, commercial real estate loans, structured finance, landlord/tenant representation, and investment sales. Our mission is to add value to client initiatives at every level of the real estate cycle. PSC is headquartered in Beaverton, Oregon with offices in major markets in North America. More information about the company can be found at

Demand for Specialized Staffing Companies Helps Writing Assistance Stomp First Quarter Goals with A 70 Percent Increase in Revenue over Last Year

Thursday, June 15th, 2006 lists technical writing as one of the 50 Best Jobs in America in a recent report. Demand for technical writers pushes Writing Assistance to a record increase in revenue.MINNEAPOLIS – June 15, – Writing Assistance, the national leader in contract technical writing, announced today that first quarter revenue has increased 70 percent over the same quarter in 2005.Writing Assistance attributes the jump in revenue to the growing request for staffing companies that are highly specialized in a niche market. By offering contract technical writers who specialize in software documentation and technical documentation, Writing Assistance has been able to capitalize on the unique documentation needs of businesses.According to’s recent report listing the 50 Best Jobs in America, a technical writer comes in at job number 13. also predicts a 23.22 percent increase in job growth over the next 10 years indicating that the need for technical writers is not expected to slow any time soon.“Technology companies crave contract technical writers who are entrenched in the technology industry and who have a deep understanding of the detailed technical documentation required,” said Scott Hartmann, President of Writing Assistance. “Writing Assistance technical writers focus on software and technical documentation allowing them to keep up to date on industry happenings and requirements allowing for a smooth transition into new writing projects.”Writing Assistance contract technical writers process the complexities of the technology industry and turn them into streamlined and user-friendly documentation including any of the following:

Blogging Systems Helps Real Estate Agents and Brokers Garner Search Engine Placement via Real Estate Blogs

Thursday, June 15th, 2006

Blogging Systems is making available a series of real estate marketing tool tips entitled ‘10 Benefits to Blogging’ in order to help Real Estate Agents and Brokers increase leads. The first tip instructs real estate professionals on the importance of search engine marketing.Princeton Junction, NJ – June 8, – Blogging Systems, the leading real estate blog services provider, today announced a series of real estate marketing tips entitled ‘10 Benefits to Blogging’ that will be shared with real estate agents and brokers to help increase leads and revenue.Tip number 1, search engine marketing, is dedicated to helping real estate agents and brokers increase their search engine ranking.“I have found that while many real estate agents understand the importance of having a web presence they may underestimate the control they have over their own search engine ranking,” said Richard Nacht, CEO of Blogging Systems. “Blogging Systems’ goal is to empower real estate agents by showing them how to rank highly on Google, Yahoo and MSN and in turn increase leads by implementing a real estate blog.”Blogging Systems’ developed a real estate blog platform, Community Publisher, which can help real estate agents increase their search engine ranking.Blog technology, which powers Community Publisher, is a natural magnet for search engines. Search engines, in particular Google, base website rankings on content. This means that a well-written, routinely-updated and keyword optimized real estate blog can deliver higher rankings among the search engines.Tip number 1, search engine marketing, is an important lead-generating tool for real estate professionals. To learn the balance of the benefits to blogging sign up for a Real Estate Blog Webinar at: Blogging SystemsBlogging Systems provides real estate blog platforms that produce a low-cost, high results tool for Community networking (both offline and on the internet), effective communication and collaboration, competitive marketing, sales and customer relations.Blogging Systems provides turn-key Community blog networks which are the ultimate real estate marketing tool. Ours is a “soup to nuts” approach with experienced blog professionals who guide clients through the process step-by-step. Not only do we provide the most robust real estate blog platform on the market today, we back it up with training and technical support. Clients receive a turn-key system and the training and knowledge needed to use it as a complete real estate marketing system.For more information about how to add a blog to your real estate marketing tools, visit: or call: 800-985-BLOG (800-985-2564)

Business Analysis&Project Management Training Firm—Watermark Learning—Recruits Sales and Marketing Veteran as New COO

Thursday, June 8th, 2006

Minneapolis, MN, June 8, 2006 — Watermark Learning, a leader in business analysis, project management training and skill development, welcomes Terri Swanson as its new Chief Operating Officer. Swanson comes to Watermark Learning with 20 plus years of experience in training, publishing and high tech sales and marketing.Swanson will continue Watermark Learning’s efforts to expand into other markets and to share the knowledge and expertise of its principals and instructors through project management and business analysis related:- Onsite Training- Public Classes- Masters Certificate Programs- Mentoring/Coaching”I am impressed with the quality and depth of the training that Watermark Learning provides,” Swanson said. “Watermark Learning’s genuine concern for helping clients solve their business needs, and our openness to customizing training and mentoring services to match these needs, is something that everyone in business should know about.”Swanson plans to update the eNewsletter, Website and to help principals Elizabeth Larson, PMP, and Richard Larson, PMP, publish and promote their first book, “Nail Requirements Flat.”“Nail Requirements Flat” will present the critical factors for quickly nailing requirements, and the techniques that will contribute to successful projects every time. It will focus on how effective business analysis can supply the missing ingredients to reduce or eliminate challenged projects, capture vital functionality, and delight clients.For more information on Watermark Learning, visit or call 1-800-646-9362.About Watermark LearningWatermark Learning is a leading project management and requirements analysis training and skill development company. Founded by industry veterans, Elizabeth Larson & Richard Larson, Watermark Learning also offers Masters Certificate Programs through Auburn University in Business Analysis and Project Management. Watermark Learning maintains training facilities in both Minnesota and Arizona.

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