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Magnum Technologies Unveils ADVANTAGE® 2.0 IT Business Service Management Solution

Posted by Media Relations on Monday, September 19th, 2005 - Comments »

FOR IMMEDIATE RELEASEMagnum Technologies, Inc.www.magnum-tech.comMedia Contact:Jolina PetticeMisukanis & OddenJPettice@MisukanisOdden.com952.400.0349Magnum Technologies Unveils ADVANTAGE® 2.0 IT Business Service Management Solution New Business Service Discovery™Capability Accelerates DeploymentMagnum Technologies new ADVANTAGE® 2.0 BSD capability provides automated discovery, and administration of an organization’s IT assets while providing multi-level correlation to automate ITIL compliance, SLA’s for the Business and OLA’s for the IT organization. CHICAGO, IL, IT Service Management Forum (itSMF) September 19, 2005 — — Magnum Technologies, the leading provider of IT Business Service Management software that aligns Information Technology (IT) services with business priorities, today announced the availability of its new ADVANTAGE® 2.0 management software.Magnum Technologies’ ADVANTAGE® 2.0 software gives an IT organization the ability to easily identify key IT infrastructure components and services supporting critical enterprise applications and important business functions. This enables enterprises to quantify the impact of IT performance on business operations, and prioritize IT initiatives in order to better support corporate objectives. ADVANTAGE® 2.0 is a platform that can be used to establish and ensure the compliance of Service Level Agreements (SLAs) between IT and the respective lines of business.“Enterprise executives and end-users are demanding greater reliability and accountability from their IT operations,” stated Dennis Drogseth, VP of Enterprise Management Associates (EMA). “Magnum Technologies’ ADVANTAGE® 2.0 should be viewed as a strong contender for SLM and BSM implementations where the application and network infrastructure are important components of overall service performance, and where pragmatic implementations are key. Since most IT environments, especially in larger enterprises, one way or another reflect this condition, these strengths should relate well to a broad segment of the enterprise market.”Magnum’s new ADVANTAGE® 2.0 software represents a powerful platform for IT organizations to build the service level management discipline which is essential to deploying the ITIL (Information Technology Infrastructure Library) framework. ADVANTAGE® 2.0 can also be used as a key data source to feed an organization’s Configuration Management Database (CMDB).By working with our major customers and partners, Magnum Technologies has discovered that many large-scale enterprises lack the ability to identify IT Infrastructure components and services that support key business functions and therefore cannot establish effective service level objectives,” said Tim Hadden, Magnum Technologies Chief Technology Officer. “We have developed ADVANTAGE® 2.0 to give our customers the information and insight they need to not only develop realistic service level objectives, but to measure their compliance from a business perspective.”Two of the major obstacles that have limited large-scale enterprises from adopting the ITIL framework in the past include the arduous task of documenting current IT infrastructure and application configuration, and the difficulty of correlating infrastructure and application performance to corporate priorities.ADVANTAGE® 2.0 overcomes these obstacles by offering the following technological breakthroughs:

  1. Business Service Discovery – for Auto-Discovery and Administration of IT Assets
  2. Multi-Layer Correlation for IT/Business Impact Management
  3. Service-Level Management and ITIL Compliance Reporting
  4. Third-Party Management SW Integration

Magnum’s Business Service DiscoveryTM auto-discovery capability enables IT organizations to systematically identify and document every IT infrastructure component or changes to the infrastructure that supports a key enterprise application or business unit. This automated technology accelerates the configuration management database development process and significantly reduces the manpower and resources required to perform this task.Magnum’s Multi-Layer Correlation EngineTM permits IT administrators to determine the impact of IT infrastructure and application performance on corporate lines of business (LOBs). This technology also gives IT administrators and corporate executives a single, integrated view of application availability and IT performance.Magnum’s service-level management and ITIL compliance reporting include an easy to use, real-time, web-based, user-configurable reporting interface that enables IT administrators and corporate executives to quickly generate IT service compliance reports on-demand or on a scheduled basis.Magnum’s Open Architecture permits ADVANTAGE® 2.0 to easily integrate with third-party management software. This unique capability allows enterprises to leverage their existing management platforms and monitoring tools, and gain greater value from these prior investments.Register here to attend ADVANTAGE® 2.0 launch Webinars and participate in a drawing for Apple iPod.About Magnum TechnologiesMagnum Technologies,, develops software solutions that align IT operations with enterprise priorities. Magnum’s suite of includes ®, ™, ® and its flagship product, ®. Magnum’s software solutions are designed to easily integrate with and enhance the effectiveness of existing management platforms by monitoring and measuring IT performance from a line-of-business perspective. Magnum Technologies clients include Fort Sam Houston, BRG and Starz. To learn more about Magnum Technologies, visit

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