Blogging Systems Group Empowers Real Estate Associations to Engage and Market Member Agents via Blogging
Posted by Media Relations on Friday, June 15th, 2007 - Comments »
Through content creation and management, social networking, user management, syndication and more, Blogging Systems helps Real Estate Associations expand their reach into key audiencesPrinceton Junction, NJ — June 15, 2007 — www.bloggingsystems.com – Blogging Systems Group, the leading blog technology provider, helps real estate associations improve their communication and collaboration with members and provide their members with new marketing tools.”The Internet is fragmenting the delivery of media, marketing and communication making it more difficult for associations to get their message out to stakeholders,” said Richard Nacht, Founder of Blogging Systems. “Blogs and social media are the newest and most effective communication medium allowing associations to connect to their target market in a new way.”Blogs provide a low-cost, high-results tool for association collaboration, community building, competitive differentiation, marketing, sales and customer relations management (CRM). They have a uniquely effective track record for results as they can put a human face on business leaders, products, services, and other issues which enhance the value of the association.Recommended Blog Solutions for Associations include:
- Staff, Officer, Committee and Member Intranet Blogs
Thanks to the interactive nature of blogs, staff, officers, committee leaders and agents can contribute to an ongoing conversation. Blogs can be used to establish a sense of community within an organization. An intranet blog can give voice to many authorized individuals, and allow each to publish content on his or her own individual blog within the larger blog platform. In addition the blog platform also has Group Blogs for committees, departments (membership, affiliates, commercial, store, etc.), geographic regions and other groups, enabling those interested in specific topics to continue ongoing conversations on those topics with others in the organization.
- Agent Marketing Blogs
Associations can take advantage of the sea change in agent marketing by providing their agent members with their own individual agent marketing blogs. These are designed to use a blog as a platform to demonstrate expertise in local markets and create a new means for communicating with prospects and clients.Each member has the ability to:
- Demonstrate expertise and knowledge of community and real estate industry
- Become a Community leader and industry thought leader
- Post local and neighborhood news
- Create blogs for each client to serve as an online portfolio
- Create individual pages for each home listing
- Provide RSS and email subscriptions for new home listings
- Include podcasts/virtual tours/videos for specific homes
Learn about Blogging Systems’ blog platform, read their new whitepaper especially for associations at http://www.bloggingsystems.com/lp/reaicAbout Blogging Systems GroupBlogging Systems provides real estate blog platforms that produce a low-cost, high results tool for Community networking (both offline and on the internet), effective communication and collaboration, competitive marketing, sales and customer relations.Blogging Systems provides turn-key blog networks which are the ultimate real estate marketing tool. Ours is a “soup to nuts” approach with experienced blog professionals who guide clients through the process step-by-step. Not only do we provide the most robust real estate blog platform on the market today, we back it up with training and technical support. Clients receive a turn-key system and the training and knowledge needed to use it as a complete real estate marketing system.For more information about how to add a blog to your real estate marketing tools, visit: www.BloggingSystems.com or call: 800-985-BLOG (800-985-2564).